What Product Managers Do: Roles and Responsibilities ยท Lesson 1 ยท 3 minutes
What are outputs?
Identify outputs in a product plan
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Elena builds a feature
Elena manages a food app. Her team builds a new search bar. A thing you make is an output.

Elena's team releases three new items. Which one is an output?
- A filter for spicy food.
- Happier diners.
- More money for the business.
Answer: A filter for spicy food.
An output is a thing or feature a team builds.
Building is not the goal
Elena ships a rating button. The button is made, but nobody taps it. An output is never the end goal.

Elena's team finishes building 5 new screens. Is their main goal done?
- Yes, shipping outputs is the end goal.
- No, an output is just something you build.
Answer: No, an output is just something you build.
Making a feature does not mean it helped anyone.
Complete the sentence about Elena's work.
A food delivery app team creates an ___ when they code a new ___.
Answer: A food delivery app team creates an output when they code a new feature.
Teams produce outputs by designing and coding features.
Put the steps of making an output in order:
Answer: Plan a new tipping screen โ Write the code for the screen โ Ship the screen to users
An output starts as a plan, then gets built, then ships.
Build the definition of an output.
Answer: A thing or feature built by the team
An output is a concrete deliverable made by the team.
What to remember
- An output is a feature or thing you build.
- Elena's app features are outputs.
- Building an output is not the end goal.
Next in this course: What are outcomes?. It carries on in the Breni app.
The full What Product Managers Do: Roles and Responsibilities path