What Project Management Is: Basics · Lesson 1 · 3 minutes
Have a goal
Spot work that has a specific target.
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Elena's new space
Elena rents an empty room. She wants a clear goal to turn it into a bike shop.

Which target is a clear goal for Elena?
- Build 4 workbenches by Friday.
- Do some work in the shop.
- Hope people like bicycles.
Answer: Build 4 workbenches by Friday.
A clear goal gives one specific result to reach.
Knowing when you finish
A project needs a specific target. You can see when you reach it.

Elena's friend says: 'Just stay busy!' Is this a project goal?
- No, because it has no specific target.
- Yes, because any hard work is a project.
Answer: No, because it has no specific target.
General effort without a target is not a project goal.
Complete the rule for Elena's shop project:
A project needs a ___ to aim for one specific ___.
Answer: A project needs a clear goal to aim for one specific result.
A clear goal defines the exact target.
Put Elena's project goal together:
Answer: Elena will paint 10 bike racks
A project statement names who acts, the target, and the result.
Show how a clear goal leads to finished work.
This one uses your voice or your writing. It is in the Breni app.
What to remember
- A project aims for one specific result.
- Work without a clear target is not a project goal.
Next in this course: Set an end. It carries on in the Breni app.